COURSES

In-depth education for coaches and advanced athletes who want to elevate their understanding of strength, performance, and programming. Our courses combine real-world experience with proven methods—designed to sharpen your coaching practice and improve athletic outcomes.

three specialised, fully-online courses

proven systems used with elite athletes

learn technical theory & application

Compare and sign up to our online courses, designed specifically for strength athletes and/or strength coaches. Learn at your own pace with our on-demand platform and access any time, from wherever you are in the world. Got a question? Get in touch here.

All Courses
£299.00
One time
£99.67
For 3 months
£199.00
One time
£99.50
For 2 months
£999.00
One time
£333.00
For 3 months

£999.00 or £1249.00

Certified or Non-Certified

BUILT BY ATHLETES, BACKED BY RESULTS

Founded by world-renowned strength coach Tom Hibbert, Winning Strength’s online courses are built for coaches and athletes who want more than just generic programming—they want proven systems from a coach who’s delivered at the highest level.

With over two decades of experience, Tom has coached multiple world champions, broken world records, and developed a reputation for transforming strength athletes across strongman, powerlifting, and combat sports. These courses distil that expertise into practical, high-impact education that you can apply immediately.

Every module is created and delivered by Tom himself, where he explains tried-and-tested methods that have been used to coach elite performers across the globe.

Whether you're a coach looking to sharpen your systems or an athlete serious about progressing, Winning Strength’s online courses give you the tools, confidence, and insight to get better results—faster.

Ready to invest in your next level? Browse the courses now and start learning from one of the industry’s most respected names in strength.

Frequently asked questions

  • While some prior coaching or lifting experience is helpful, each course is designed to be accessible. The content is practical and clearly explained, making it suitable for newer coaches looking to level up, as well as experienced professionals seeking to sharpen their methods.

  • All Winning Strength courses are 100% on-demand and pre-recorded. You’ll have instant access to all modules once you sign up - allowing you to learn at your own pace, anytime, anywhere.

  • Lifetime access. Once you’ve purchased a course, it’s yours for good. You can revisit the material as many times as you like.

  • While you don’t need to perform exercises to complete the course, it’s highly recommended to have gym access if you want to implement the assessments, techniques, or templates directly with yourself or your clients!

  • Yes - all courses include a certificate of completion.

  • Absolutely. While the Strongman Periodisation and Log Press Modules are sport-specific, the training principles, programming methods, and assessment tools in the Winning Strength Certification can be applied across strength sports, combat sports, and general athletic development.

  • These courses are built on real-world coaching success. You’re not getting recycled theory, you’re learning the exact methods Tom Hibbert uses to coach world-class athletes. The focus is on practical application, performance outcomes, and immediate use.

  • The Winning Strength Certification is the flagship, all-encompassing programme covering assessments, periodisation, and programming frameworks. The Strongman Periodisation Module and Log Press Module are deep dives into specific areas, ideal for focused development or adding to your toolkit if you’ve already completed the main certification.

  • While the content is performance-driven, many of the frameworks - especially from the Winning Strength Certification - can be scaled to suit general population clients looking to get stronger, train smarter, or develop athletic capacity.

  • No specialised software is needed. All modules are delivered via a user-friendly online learning platform. You just need an internet connection and a device (laptop, tablet, or smartphone).